The Co-op’s new Membership app provides extra value and personalised offers for its Members and has been a huge hit – more than a million Co-op Members have downloaded the new app.
The app also includes a new scannable digital Membership card, enabling Members to swipe their card in a contactless way.
Members see 2p for every pound spent on own-brand groceries returned to their personal Membership rewards balance, alongside personalised weekly offers on the app and Member only in-store promotions.
The Co-op also donates the same amount (2p in every pound spent on Co-op own-brand groceries) to local grassroot projects here in Teddington.
This amount has recently doubled, and is used to support the vital work of local causes to create healthier and happier communities and to help those most in need, including a focus on access to food and mental wellbeing.
Causes such as Teddington’s TAG Youth Club really benefit from this funding. They are a club for young people with disabilities and they lead a wide range of activities across drama, art and sports.
TAG used November’s payout from Co-op’s Local Community Fund for the group’s Parkour classes – an activity that is proving very popular in the area.
So not only does the app make great savings but it really helps out the local community.
Exclusive personalised and tailored offers made available through the app have already seen around 250,000 Members “bag” a free Co-op Irresistible 100g Fairtrade chocolate bar during launch week, and seen Scalini Prosecco 75cl offered at a special Member price of just £5.
Greg Hutchison, Director of Membership & Personalisation, Co-op, said: “Co-op is committed to creating value for our Members and communities, and with the re-fresh of our Membership programme and launch of our digital app we are now able to do even more of this.
“We’re delighted to be able to reward our Members for their loyalty and to double the amount we give to local causes to support the vital work they carry out in communities during this unprecedented and challenging time.”
Since 2016, Co-op have donated over £70 million to 21,000 local causes, and the recent programme refresh has seen the amount Co-op donates to local causes double.
More information about the benefits of Co-op Membership is available by clicking HERE